Blog Curation with Posterous & WordPress
Recently I've been devouring James Schramko's Fast Web Formula #2 DVD's and after watching a session with the "grandfather" of Australian Internet marketing, Ed Dale, decided it might be time to look into blog curation.
So what is blog curation? Truth be told, you're probably already using social media to curate. If you're using Twitter or Facebook to Retweet or Like information other people are publishing, then you're essentially curating content for your own followers. You're sorting through all the information that you come across on your daily online travels and selecting the best bits to pass on to your Twitter followers or Facebook friends.
You have a pretty good idea who you audiece is (your followers) and you pass on content accordingly – often with a short comment of some sort.
What's wrong with this picture?
You don't own the content.
You're not building content (assets) on a website you own and you have no way of leveraging that content should you choose to in future. By leveraging I mean linking to something else or monetizing the content.
Curation with Reeder + Posterous + WordPress + WP to Twitter
This process seems to work for me because my morning ritual includes my iPad and a coffee or two. I use the Reeder on the iPad to read the lastest news from RSS feeds I've subscribed to. Reeder lets you email a link, so when I see something I like open up mail on the iPad past in the link and a quote from what I've read, then make a comment on the post.
This email then gets emailed to my Posterous email address which automatically posts the entry on my Posterous blog. I've setup Posterous to automatically post to my person wordpress blog. The WP to Twitter plugin is then setup to Tweet the subject line and link TO MY BLOG POST.
Yep, I'm building social media links back to my own blog post which in tern comments on, quotes and links to another page of interest. Building content and links…. noice.
It's still early days, but that's the plan!
Ed talks about authority blogging and curation over at The Challenge if you're interested in learning more.
Tx Luke, I’ve recently started doing the same thing although I have been auto posting from Posterius to Twitter. The WP auto post makes more sense sending links back to the main blog instead of Posterous. I’ll check it out. Hopefully there are settings for URL shortening (I.e only do it when you are over the character limit)
This is EXACTLY what I’m trying to do but I can’t figure out how to get Posterous to post to MY blog. I’ve checked every setting and just can’t figure it out. Will you be doing a tutorial?
Thanks!
Thanks for the post, i’m currently trying to achieve a blog gathering all my curated content. I will then use the same workflow as you did, thanks.